National Bicycle Dealers Association (NBDA) strengthens specialty bicycle retailers through education, research, community, communication, and advocacy.
For more than 80 years, the National Bicycle Dealers Association (NBDA) has remained committed to strengthening and supporting Specialty Bicycle Retailers, the businesses that keep the bicycle industry moving and local communities thriving. Founded in the United States and now serving a global industry, the NBDA brings retailers, brands, suppliers, and industry professionals together because we are stronger when we work together. Members gain access to education, research, advocacy, peer connections, cost-saving programs, and practical resources created for the realities of specialty bicycle retail. Whether you want to improve your business, stay informed, build meaningful relationships, or save on products and services, the NBDA is here to help you adapt, grow, and thrive.
This is the latest version of the NBDA’s Cost of Doing Business study. Specialty Bicycle Retailers were surveyed in mid 2026, with most answering based on the full 2025 calendar year.
This unique research effort for bicycle shops represents the most up-to-date comparative financial performance information available anywhere. This study is designed to serve as an easy-to-understand tool for specialty bicycle retailers to evaluate their own company’s operating results in order to pinpoint strengths and weaknesses, and improvement opportunities.
Our collaboration with Supplier Association Member Partners brings you exclusive discounts and offers to empower your business. From website services and software solutions to supplier reductions and freight discounts, these benefits are designed to help you streamline operations, reduce costs, and run a thriving, profitable bicycle retail business.
Webinars, blogs, and forums, all designed to provide valuable insights and practical tips to help your business grow. These resources offer expert guidance and peer support, giving you the tools you need to navigate challenges and maximize success in the bicycle industry.
NBDA Connects brings together retailers, suppliers, and industry leaders through peer mingles, networking, peer groups, and industry panels to foster collaboration and share valuable insights. By participating in these forums, members can build connections, exchange ideas, and work together to drive innovation, support industry growth, and create a stronger, more vibrant cycling community.
“At the National Bicycle Dealers Association, we are guided by our values: Integrity, Collaboration and Inclusivity, Celebrating Excellence, Responsibility and Responsiveness, and Embracing the Entrepreneurial Spirit. Our goal is to consistently deliver the resources our members need to maintain healthy, profitable businesses through financial benefits, education, advocacy, strategic partnerships, and peer support. We understand the importance of strong supplier relationships and healthy partnerships, and we are committed to fostering an inclusive, diverse environment that promotes growth through collaboration.”
