@iamgaia
Reach better-fit candidates. Cut recruitment costs. Boost brand visibility.
Recruitment marketing in 2026: the operating system for hiring teams under pressure
Recruitment marketing in 2026: the operating system for hiring teams under pressure
Recruitment marketing in 2025: our 2025 round-up, and big bets for 2026
Recruitment marketing in 2025: our 2025 round-up, and big bets for 2026
A complete round-up of Gaia’s 2025 recruitment marketing insights, organised by the themes that mattered, plus our biggest bets for 2026 on social, programmatic, conversion, AI, and candidate quality.
Recruitment marketing in 2025: what broke, what worked, and what to do in 2026
Recruitment marketing in 2025: what broke, what worked, and what to do in 2026
How to cut recruitment costs without losing performance
How to cut recruitment costs without losing performance
Learn how AI-led recruitment marketing reduces cost per hire while improving candidate quality and ROI.
How to reach the candidates job boards miss
How to reach the candidates job boards miss
Learn how AI-powered recruitment marketing reaches diverse and passive candidates that job boards fail to attract.
Hiring with no in-house marketing team? Here’s how to win anyway
Hiring with no in-house marketing team? Here’s how to win anyway
Discover how employers without in-house marketing teams can run AI-led recruitment campaigns and still hire better people, faster.
Stop wasting money on job boards: a smarter way to hire
Stop wasting money on job boards: a smarter way to hire
Learn why job boards are failing and how AI recruitment marketing delivers better hiring results with less spend.
Why overstretched hiring teams need a recruitment marketing team in your pocket
Why overstretched hiring teams need a recruitment marketing team in your pocket
Discover how AI puts a recruitment marketing team in your pocket, helping HR teams hire faster, cut spend, and reach the right candidates without extra workload.
www.iamgaia.com
www.iamgaia.com
Most candidates drop off before they finish applying. Learn how GaiaPages reduce apply drop-off rate with 45-second, mobile-first apply journeys.
How to reduce recruitment marketing costs without losing performance
How to reduce recruitment marketing costs without losing performance
Hiring spend feeling stretched? Learn how Gaia helps you reduce recruitment marketing costs while improving results.
Recruitment marketing without an agency or in-house team? No problem.
Recruitment marketing without an agency or in-house team? No problem.
You don’t need a recruitment agency to run high-performing hiring campaigns. Learn how Gaia helps you attract talent, without the overhead.
Diversity hiring shouldn’t be guesswork
Diversity hiring shouldn’t be guesswork
You’re missing great talent by not being on social
You’re missing great talent by not being on social
Social media is where your best candidates spend their time. Learn why your hiring strategy needs to meet them there, and how Gaia makes it happen.
What to do when job boards stop working
What to do when job boards stop working
Job boards not working anymore? Discover why they’re underperforming and how to attract better candidates with Gaia’s cross-channel recruitment campaigns.
How to attract talent when your employer brand is invisible
How to attract talent when your employer brand is invisible
Struggling to build your employer brand for recruitment? Learn why invisibility is costing you great candidates, and how Gaia makes your brand visible, fast.
Why you don’t need more applicants. You need better ones.
Why you don’t need more applicants. You need better ones.
Cookies are crumbling. Here’s what that means for your hiring campaigns
Cookies are crumbling. Here’s what that means for your hiring campaigns
Why job ads aren't converting, and how to fix it
Why job ads aren't converting, and how to fix it
How to hire faster without sacrificing quality | Gaia
How to hire faster without sacrificing quality | Gaia
An exhausted recruiter juggling tools, beside a clean dashboard automating multichannel hiring.
Gaia | RecFest 2025 | Book a chat with Ben Keighley
Gaia | RecFest 2025 | Book a chat with Ben Keighley
Join Gaia at RecFest 2025 as we unveil a new era of recruitment. Discover our innovative hiring platform, meet the team, and see how we’re reshaping the future of work.
Alternatives to job boards for hiring | Gaia
Alternatives to job boards for hiring | Gaia
Hiring under regulation: what AMP8 teaches water, defence and energy sectors
Hiring under regulation: what AMP8 teaches water, defence and energy sectors
How AMP8 is changing recruitment in the water sector
How AMP8 is changing recruitment in the water sector
Why great candidates aren’t seeing your job ads | Gaia
Why great candidates aren’t seeing your job ads | Gaia
How to reduce irrelevant job applications | Gaia
How to reduce irrelevant job applications | Gaia
Gaia advances in Fosway 9-Grid™ 2025 for Talent Acquistion
Gaia advances in Fosway 9-Grid™ 2025 for Talent Acquistion
GaiaComplete Launch: Smarter Recruitment, Less Stress
GaiaComplete Launch: Smarter Recruitment, Less Stress
How to build a strong Employer Brand
How to build a strong Employer Brand
The hidden cost of a mis-hire and how to avoid it
The hidden cost of a mis-hire and how to avoid it
Best channels to advertise jobs in 2025 | Gaia
Best channels to advertise jobs in 2025 | Gaia
Is AI ruining job applications?
Is AI ruining job applications?
Voice-controlled recruitment: Transform talent acquisition with GaiaAttract
Voice-controlled recruitment: Transform talent acquisition with GaiaAttract
Gaia recognised in UK Fast Growth Index 2024 for AI-powered recruitment solutions
Gaia recognised in UK Fast Growth Index 2024 for AI-powered recruitment solutions
AI-Driven Recruitment Webinar: How to Attract Top Talent with Social Media | Gaia
AI-Driven Recruitment Webinar: How to Attract Top Talent with Social Media | Gaia
Gaia launches self-serve access to its extensive range of app integrations for customers | Onrec
Gaia launches self-serve access to its extensive range of app integrations for customers | Onrec
GaiaChat: Revolutionising recruitment with AI-powered, candidate-obsessed solutions
GaiaChat: Revolutionising recruitment with AI-powered, candidate-obsessed solutions
Gaia announces sponsorship of The RAD Awards 2025: Championing technology in recruitment
Gaia announces sponsorship of The RAD Awards 2025: Championing technology in recruitment
How to Prioritize Candidate Engagement and Build Relationships with Talent
How to Prioritize Candidate Engagement and Build Relationships with Talent
Unemployment falls ‘unexpectedly’ while wage growth continues to slow, new ONS data shows
Unemployment falls ‘unexpectedly’ while wage growth continues to slow, new ONS data shows
“Cautious” job market as employment slowly rises - HR Magazine
“Cautious” job market as employment slowly rises - HR Magazine
Gaia: Transforming Recruitment with Innovative Talent Acquisition Solutions
Gaia: Transforming Recruitment with Innovative Talent Acquisition Solutions
Gaia: Transforming Recruitment with Innovative Talent Acquisition Solutions
Gaia: Transforming Recruitment with Innovative Talent Acquisition Solutions
Gaia Named a Best Tech Firm
Gaia Named a Best Tech Firm
Gaia Celebrates Culture 100 Award as a Top UK Tech Employer in 2024
Gaia Celebrates Culture 100 Award as a Top UK Tech Employer in 2024
The AI-powered recruitment platform built to connect humans better.
The AI-powered recruitment platform built to connect humans better.
Introducing Gaia: The AI-powered recruitment platform built to connect humans better | Onrec
Introducing Gaia: The AI-powered recruitment platform built to connect humans better | Onrec
Socially Recruited Co-Founders Letter: We’re Officially Called Gaia!
Socially Recruited Co-Founders Letter: We’re Officially Called Gaia!
Yorkshire Evening Post
Yorkshire Evening Post
Pay offers soar as workers prioritise job safety - HR Magazine
Pay offers soar as workers prioritise job safety - HR Magazine
Socially Recruited Scores
Socially Recruited Scores
2024 Fosway 9-Grid™ Talent Acquisition | Fosway Group
2024 Fosway 9-Grid™ Talent Acquisition | Fosway Group
Time taken to fill vacancies rose in April - HR Magazine
Time taken to fill vacancies rose in April - HR Magazine
Socially Recruited buys TJS Education to help schools hire better | Recruiter
Socially Recruited buys TJS Education to help schools hire better | Recruiter
Socially Recruited acquires education sector specialists to help schools hire better | Onrec
Socially Recruited acquires education sector specialists to help schools hire better | Onrec
New Business Bulletin: Future Lions, Reddit, Snapchat and more - New Digital Age
New Business Bulletin: Future Lions, Reddit, Snapchat and more - New Digital Age
Socially Recruited unveils quick-fire social media job application tool - AIM Group
Socially Recruited unveils quick-fire social media job application tool - AIM Group
Recruitment declines while labour supply jumps - HR Magazine
Recruitment declines while labour supply jumps - HR Magazine
Why resilient military spouses may be secret weapon to tackle staff shortages
Why resilient military spouses may be secret weapon to tackle staff shortages
Employer News: Launch of social media-based application process to spell end of the online job form
Employer News: Launch of social media-based application process to spell end of the online job form
CANDIDATEPAGES TO CUT SOCIAL MEDIA APPLICATION PROCESS TO 60 SECONDS
CANDIDATEPAGES TO CUT SOCIAL MEDIA APPLICATION PROCESS TO 60 SECONDS
Revolutionising Candidate Engagement: Introducing CandidatePages
Revolutionising Candidate Engagement: Introducing CandidatePages
Opportunities for Building Efficient and Equitable Labour Markets
Opportunities for Building Efficient and Equitable Labour Markets
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