ACI's Super Spring Specials work out perfectly for adding some client specials of your own to your spring promotional lineup! One of our favorites and most popular is our "Letters to Dad" Promotion. We ask kids to write a letter to their dad telling him why they love him so much and what they like most about their dad. If a child is too young to write, we simply 'interview' them and note their responses in the form of a letter. Some of the responses you get are simply hilarious, while others warm your heart.
The example above is an excerpt from an album we designed for the promotion. In between the pages with the letters we added some quotes about parenthood, fathers, and families. This promotion also works well as a storyboard, if you feel like you don't have enough images to make an album. It truly makes for a wonderful Father's Day Gift!
Other great spring client promotions: First Communion, Easter and Mother's Day to name just a few! Spring has sprung and so should your marketing!
About the Author: Jennifer Gilman, M. Photog., Cr., CPP co-owns Mark Garber Photography in Dayton, Ohio. Jennifer has a BA in Business Management and has established herself as one of the leading marketers in our industry. To view the Garber's work visit markgarber.com. You can also learn more about her resources for photographers at redhautedesigns.com.
