Pam Danziger covers retail with an emphasis on luxury brands and affluent consumers. As a market researcher, she is a keen student of purchase behavior and consumer psychology and believes that retail is, first and foremost, a people, not a product business.
After publishing her
Adidas Leans Into Soccer While Nike Chases Culture In World Cup Marketing Showdown
The 2026 World Cup features an intense rivalry between Adidas and Nike. Adidas holds an edge in soccer while Nike aims to connect across a wider cultural landscape.
Why Patagonia Filed A Trademark Infringement Lawsuit Against ‘Pattie Gonia’
Patagonia was compelled to sue Pattie Gonia after she filed to trademark her name for clothing and marketing, which Patagonia views as encroaching on its brand.
Behind The $10.5 Billion Brand Spending Spree At The 2026 FIFA World Cup
This year's World Cup tournament is a unique cultural and financial phenomenon, expected to generate $40.9 billion in global GDP and $17.2 billion in the U.S.
Amazon Prime Day 2026 Moves To June—This Time With Alexa AI Powering The Cart
Amazon Prime Day will run from June 23-26 with new Alexa AI features to help shoppers create personalized deal guides and get alerts on price reductions.
Sub-Zero Meets The Mixology Boom With The Ultimate Luxury Ice Maker
Despite a 2.2% drop in U.S. spirits sales, consumers are demanding higher quality cocktails. Sub-Zero launches a new high-quality standalone ice maker to meet this need.
Lululemon Founder Chip Wilson Wins Two Board Seats To End Bitter Proxy Battle
Lululemon has reached an agreement with founder Chip Wilson, adding two of his handpicked board candidates, while he agrees to 18 month pause in public criticism.
Hairstory Founders’ Next Act: Hand And Body Wash Without Detergent
Hairstory founder Eli Halliwell revolutionized hair care with detergent-free New Wash. Now he and wife Erica launched Sans Savon on the same principle for hand and body.
Boll & Branch Expands Store Network To Blanket The Country In Luxury Sleep
Premium home textiles brand Boll & Branch is expanding its retail network to reach 20 stores by year-end. In-store experiences are critical to success as luxury retailer.
Wellness May Be Target’s Key To Restoring Its ‘Tar-zhay’ Magic
After a multi-year revenue slide and losing its unique 'Tar-zhay' appeal, Target is strategically pivoting to "wellness" to regain customer trust and corporate health.
LVMH Streamlines Portfolio In $850 Million Sale To WHP And G-III Apparel
LVMH has reached a definitive agreement to sell its stake in Marc Jacobs to WHP and G-III Apparel for $850 million.
