Beyondthenumbers
In todayâs attention economy, leaders who turn numbers into narratives gain an edge â because data alone doesnât move people. Visual stories do.
74%
say their organizationâs reliance on data has increased over the past two years.
88%
of professionals feel more confident presenting when their data is visually compelling.
66%
of marketing and sales professionals feel anxious when working with data.
Hereâs how data storytelling can transform your organization
Canva worked with PureSpectrum to survey 2,400 sales and marketing professionals, uncovering challenges and opportunities in organizationsâ data practices.
Turn data into strategic impact
Organizations increasingly rely on data. Leaders who harness its narrative power combine insight and visuals to turn complexity into impact.
Democratize data literacy
Many professionals have important insights to share but struggle with data tools. Empower teams to craft visual, data-led stories that drive decisions and deliver value.
Enable your team with AI tools
AI-powered tools automate complex formulas, suggest smart visualizations, and streamline data prep â so teams can focus on storytelling, not mechanics.
1 / 3
Download the report
Learn how to close the data competenceâconfidence gap and make a greater impact at work.
Set a new standard with data visualization
Connect with our sales team to see how Canva and Flourish can help your business create scalable, secure, and visually impactful data stories.
